Ordered New Business Cards

Posted on 25. May, 2012 by in Consult

I just ordered new business cards*.  It’s fun to put together an updated look! You know I had to pick a red background since my company is named “Reddin’ Up”.

I wanted to include my primary contact information — name, phone, email and website addresses. This year I included my QR code. I’m sure you have started to see these codes on everything now.

QR code refers to Quick Response Code, meaning that our lives are so busy we can’t take the time to type in a website address anymore. You just point your camera phone at the code and it quickly takes you to the website.  It was invented by Toyota in 1994 to track products in their manufacturing process. You know, I think the first website I ever saw advertised on TV was Toyota.com.

In the USA, QR Code usage is expanding.During the month of June 2011, according to one study, 14 million mobile users scanned a QR Code or a barcode. Some 58% of those users scanned a QR or bar code from their home, while 39% scanned from retail stores; 53% of the 14 million users were men between the ages of 18 and 34.  — Wikipedia.

If you want to read these codes from your smartphone, you need to download a phone app that can use your phone’s camera to scan the code. I’m using the “Barcode Scanner” app on my Android phone.

If you want to create a code that opens an certain URL, here’s a Google search of sites. Be sure to find one that is free and that it directs to YOUR website, not their URL:

I’m reading that you have to be careful to keep white space around the QR code and also not to resize it, so I hope when I get my cards, the code works since I have it on a dark red background and I did shrink it a little.

* See Business Cards by Vistaprint.  They have a deal for 250 business cards for only $10.00.  Click on their ad across the top of their site. They have templates for QR code layouts.  I used their plain layout and uploaded my photo and QR code. It was very easy to add text and pick a background color.

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